
There’s a theme I’ve been hearing a lot lately. It’s that marketing is all about the client experience. This concept was spoken very well at Wed Pro Cor, a conference I went to in September hosted by Wedding Wire + The Knot. The discussion emphasized how we as wedding pros should focus on building authentic […]




I haven’t always been a marketing professional for wedding vendors. In fact, I used to be a wedding pro myself! At the age of 18 I started working in the wedding industry and never looked back. In 2013 I opened a wedding planning, bridal boutique, and florist company in Savannah, Georgia. And let me tell […]




One of my favorite tools to find trends is Pinterest! As you probably already know, weddings are HUGE on Pinterest. Not only is it continuously a top trend, but I guarantee that most of your couples have a Pinterest board when they plan their wedding. (I know I did!) Pinners turn to Pinterest for inspiration, […]
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