Why Wedding Professionals Need a Virtual Assistant – Ava And The Bee | Virtual Assistant

It’s halfway through Summer, and if you are in the wedding industry, this means halfway through Wedding Season (unless you are down South, shout out to my Southern vendors! This is your time off so BREATHE!)

And if you were like me in the middle of wedding season, you need a break. In fact, you need a vacation. And coffee. Let’s not forget how much coffee you are currently needing. I know you are overwhelmed, but this is why hiring a Virtual Assistant can help! There are so many reasons why you should outsource your work to a virtual assistant, but here are just a few.

  1. More Time: Think about how much time you spend a week blogging, sharing in Instagram, and pinning on Pinterest. 3 hours? 5 hours? 10+ hours? Now think of what you can do in that same timeframe. Is it catch on emails? Take a day off? Spend extra time with a loved on? By outsourcing these projects, you are gaining HOURS of time you did not have before. Even just outsourcing 5-10 hours of work per month can save you so much time in the end. Just think: what would you do with 10 more hours this month?
  2. More Money: Most people think that outsourcing can cost you too much money, and is something you can’t afford. Outsourcing does cost money, but in return, you can get time back. This is time that you can spend towards significant profit-generating activities. You should be focusing on the big picture ideas of your business and running it. Not doing the small day to day tasks.
  3. More Creativity: By outsourcing some of the mundane tasks you do not enjoy doing, you can spend that time doing what you love to do! If you are a wedding photographer and free up 10 hours each month, you can book 1 more wedding or maybe 2 more family shoots. You can bring in thousands of dollars! You can also use this time to just create – whether it is painting, or going for a hike – whatever you need to recharge your creative genius.

 

Here is a guide to some of the things you can outsource during wedding season as a wedding professional.

What to outsource to a virtual assistant as a wedding professional | Ava And The Bee Virtual Assistant

Outsource Blogging.

A virtual assistant can help you tackle things like blogging while you are focusing on your clients, and making sure you are boosting your SEO even during the busy season. Blogging is essential to keeping your website Google friendly. Why? Because it lets Google know you are constantly creating content, and are an expert in your profession. I know it’s easy to just let your blog slide during wedding season, but it is so important not to! You could easily slip in your Google rankings, which can take quite a bit of time to regain. Even just 1 blog a week can be a huge boost for your SEO.

Another great perk? By being up to date on blogging, you can share your most recent weddings with the world – and get it in front of your ideal client. Potential brides and customers love to see examples of your work. If you blog each week, you can share a recent wedding or even tricks and tips for your potential clients. And don’t forget the vendors! Vendors enjoy and appreciate getting a little recognition on your blog just as much as your clients do. By sharing content and linking to fellow vendors, you are adding backlinks (great for SEO!) and encouraging brides to work with the same vendors you love working with.

By hiring a virtual assistant to do your blogging for you, you can have months of content ready to go – with almost no work on your end! All you have to do is send your VA the wedding images, and any information you have on the couple and shoot, and the list of vendors, and that is it! We take care of the rest.

Outsource content calendars and social media.

Another great thing to outsource? Your content calendars! A virtual assistant can help you make a content calendar and help you set up social media so you don’t have to think about Instagramming during a wedding day (because let’s be real, you are running around way too much to do that.) Content calendars are so important in keeping you sane. It’s how I survive, and how I keep track of my clients. We can map out a 30-day plan, or even a 3-month plan so you can create a vision of where your social media is going. A social media manager or virtual assistant can even help you set up tools like Hootsuite or Planoly to automate your posting.

Guide to Outsourcing As A Wedding Professional by Ava And The Bee

Outsource Pinterest.

If you are a wedding photographer or planner, you most likely have a ton of images you can share on Pinterest. I often hear people say that Pinterest is just for looking at images and DIY inspiration. WRONG! Pinterest is first and foremost a search engine and is essential for your business. Take advantage of your incredible content by sharing on Pinterest! This ties in perfectly with blogging as well – for each blog, make sure to pin each image and create 2-3 Graphic Rich Pins to share. Pinterest is also a great place to share your education. Are you starting a course, or offer Freebies? Share these on Pinterest! By outsourcing your Pinterest to a virtual assistant, you can save hours each week.

Outsource Albums.

If you are a wedding photographer, albums are a huge additional income for your business. Offering incredible Albums to each client can help you earn an extra $1000+ on each wedding package. But, creating the album, going back and forth with edits, and finalizing the album can take time. With software like Fundy Designer or Pixellu, it’s simple to train a virtual assistant to help with designing album spreads. In fact, I have knowledge with both, so you don’t even have to train me. But any creative virtual assistant can learn this in just a few hours. Plus, both of these allow you to send edits right to the client. And, your virtual assistant can order the album once it is complete! Spending $150 on a virtual assistant to create an album is a fraction of what you will make in profit.

Let me help you breathe a little more this wedding season, and let’s get through it together!

Are you looking for a virtual assistant that works with wedding professionals? I have 10 years in the wedding industry, and only work with wedding pros! Contact me to learn how I can help.