September 21, 2023
The #1 marketing mistake you’re making as a wedding pro? Not knowing your ideal client! If you are not sure who you are marketing to, strategy and outsourcing will not help! While you don’t need a 20 page “ideal client workbook,” a basic understanding of your client is essential to outsourcing any kind of marketing […]
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July 7, 2023
You might know that the key to SEO is keywords. But you might not know that they are! When I first started learning SEO back in 2014 for the bridal shop I owned, I thought keywords were this elusive, burden of a task. It turns out that it is incredibly simple! So let’s dive right […]
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March 22, 2023
If you are a wedding professional, chances are, you know you need a digital marketing strategy. And if you follow me on Instagram, you saw me talk about WeddingPros 2022 survey. In case you missed it: WeddingPro surveyed nearly 12,000 couples who were married in 2022 for The Knot’s annual Real Weddings Study. And they […]
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The #1 marketing mistake you’re making as a wedding pro? Not knowing your ideal client! If you are not sure who you are marketing to, strategy and outsourcing will not help! While you don’t need a 20 page “ideal client workbook,” a basic understanding of your client is essential to outsourcing any kind of marketing […]
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