
The wedding industry is always shifting and evolving. In 2023, we felt a huge boom, but in 2024, most wedding vendors are having a slower year. So today, I am sharing statistics from The Knot’s annual Real Weddings Study and pairing it with our 14+ years of wedding marketing knowledge to share how to market your wedding […]




I know, I know, G4 interface is confusing. BUT, I promise it is packed with data that you need to run a successful wedding business. Imagine being able to make informed, data-backed decisions for your business. No more throwing spaghetti at the wall! Imagine knowing exactly what you need to do in order to get […]




As a Millennial, I kind of feel like a boomer with this post. BUT, let’s just get to the facts: Gen Z is getting married, and their shopping habits are different. What they want in a wedding is also shifting. And if you are looking to stay ahead of the game – I have a […]
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